National Drowning Prevention Week (NDPW) is July 16-22, 2017. National Drowning Prevention Week is a flagship "Community Activation" for Canada. NDPW aims to promote awareness of the Society's public advocacy role; to reinforce the identity of the Lifesaving Society as experts in the field of drowning prevention; and to promote the Society's objectives.
Many drowning and injury prevention partners such as the public, media, Lifesaving Society affiliate members and leadership volunteers, injury prevention partners and governments have a role in preventing these tragic and preventable deaths and injuries.
Social Media Plan
Each year the Lifesaving Society releases a Social Media Plan to promote National Drowning Prevention Week and raise public awareness of the need for drowning prevention. We encourage everyone to utilize this plan to promote the key messages.